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Monday, August 27, 2007

DIGIVANGELIST


APPLE PHOTO BOOTH FUN

Revver:

In the Internet viral video market there are literally millions of videos out there, and while it is great that everyone now has a voice, how do you sift though them all? If you create a video and send it out virally there is a good chance that it will get lost in the ether of The Daily Show or American Idol clips and never get scene. Revver has a different approach to viral video, one they do not show copyrighted material, and two they pay the creator money for their content. How does this work? You as a creator upload your content to Revver, once approved your content is paired with targeted advertisement, once someone watches your creative you and Revver split the ad revenue 50/50. Another unique feature is that if someone enjoys what you have created they can embed the code on their site and Revver is able to track your video though out the web. While embedding other peoples videos is not unique, the unique feature is that the person who embeds the video gets 20 percent of the ad revenue while the creator and Revver split the remaining 50/50. It is worth 20 percent to have someone else help you get your video out there.

About Advertisement:

First you have to understand that if you upload your video to youTube, they get all the sponsorship money and you just supply them with free content. While some would say that it is "selling out" to have advertisements before or after your video, there is a middle ground. In Hollywood you have certain criteria for product placement and in traditional marketing for Television you may have to make creative sacrifices to appease your sponsors. With Revver your video is assigned a 15 second ad that you do not have to cater to anyone, and the success of your video is purely due to the content you provide and how hard you work to get it scene. Remember, there are hundreds of ways to get your video out there and someone is making money off of it, so it should be you.

ALSO, REVVER AND EARSXXI ARE IN DISCUSSIONS FOR A SPECIAL COLLABORATION ON THE UP AND COMING CRC:THE NEVERENDING MOVIE PROJECT. SO STAY TUNED!

 
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